The fitness industry is evolving and will become more hybrid in the future, with a focus on incorporating a variety of equipment, applications, and new technology to enable members to track and monitor their progress.

Gym operators must accept this transformation and maximise its potential to succeed in the future:

The Next Generation of Wearables

By keeping track of events and outcomes, you can improve the member experience.

Wearables have been around for a while, but since their introduction into the health and fitness lexicon, gyms, personal trainers, and their clients have been using them extensively. People want to know about their progress, resting heart rates, BMI gains, flexibility, endurance, speed, and strength, as well as how they might improve. Wearables now collect a lot of data in real-time, including personal best data. In many gyms, tracking progress and performance is the standard, but practitioners are only scratching the surface of how to harness the value of this data.

Gamification

Gamification, a relatively recent notion in the gym, pits people against one another during regular workout sessions to create leaderboards and a sense of accomplishment and rivalry. Some new players are entering the fray for gyms that want to compete with others whether they're in the same room or halfway around the world. Fitbit, Zombie-Run, and Fitocracy are currently some of the most well-known players. However, there are some new and fascinating players, such as Zwift, which offers a variety of experiences such as running, cycling, and mountain riding.

Connectivity & Smart Gym Equipment 

Utilize technology to collect statistics and information about your members' fitness routines. Gym equipment makers are increasingly focusing on the new technology so that fitness enthusiasts can transfer from one gym to another while still contributing to your performance data bank. People are looking for gyms with suitable machines so they can connect their preferred fit-tech solution and stay on track with their training routines. The latest generation of fitness equipment includes Bluetooth-enabled spin cycles, treadmills, and step machines, as well as virtual reality. Surprisingly, this does not render old gym machines obsolete, as some vendors claim. Surprisingly, this does not render old gym machines obsolete, since several businesses have developed sensors that can be retrofitted into current machines for a fraction of the cost.